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bond equivalent with a better coupon than the bond itself that's tax advantage. without new products what you have is a company that's not much different in their eyes than something as pro sayic as kimberly-clark or pepsico or even mcdonald's. they're all innovators too and they're all marching around the world with new products and winning everywhere they seem to go with good balance sheet, good yield. these companies have the secret sauce which is expanding gross margins and higher earnings. and as lacking as mcdonald's might be, they are a technical marvel in their own ability to deliver, well, what i had this morning on the set on "squawk on the street." a healthy egg mcmuffin with much less cholesterol because it was made with egg whites. don't laugh! don't laugh. you have to understand what the stock market really wants right now. it wants consistent, higher earnings with a consistent increase in dividend. apple gives you only the latter, not the former. the market wants visible innovation that can move the needle. apple does not have that yet, even as it says it might, but at
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